Travel is no more about ticking off important sights off the list. Travelers all around the world are looking to build meaningful experiences through travel. They are looking at more of local interactions, local food to taste, understand culture and history in a different way. These travelers are no...
Video and marketing go together like peanut butter and jelly. From traditional television commercials in the 1960s to today's YouTube, Snapchat, Vimeo, and even Facebook Live, it's no secret that video has become a staple of our everyday lives. While convenient and efficient for the consumer, video marketing provides marketers with...
How can your biggest challenge also be your biggest market opportunity? The short answer: it depends on the eye of the beholder. Thanks to the accessibility digital brings, consumers have access to more buying opportunities than ever before. Our phones give us immediate access to more retailers than we can count....
In today’s age, everything is rapidly shifting to Digital, be it smartphones, wrist watches, workspace equipment or even measurement tools. Hence, identifying Digital for marketing and advertising is a wise move, and investing time and money is the right choice for any business today. According to the latest research,...
Behind every successful person is a fantastic mentor. I was fortunate to learn this lesson early in my career. And looking back over the years, I can still identify the mentors in my life whose advice profoundly affected and changed me. Often people—especially young people who are just starting off in...
A Very old saying home is where the heart is! has always proved itself to be true to humans since the beginning of the humanity. From the day life evolved on the planet, humans are always eager to build a home for themself, home a place where we spend more...
Brand is what people say about you when you're not in the room. Jeff Bezos of Amazon famously said this and what he means is that your brand is the reputation your business/product/service has, it's the perception people have about your business in their minds. As a business owner,...
Digitization is the process of converting information into digital format. These days, due to the advancement in Digital Technologies (interconnected Digital World through smartphones), digitization can even extend to accessing information, buying products, hiring taxi, bookings hotel, purchasing air tickets, e-commerce, etc., What does Digitization do to life? Digitization is enhancing...
Practitioners of herbal medicine believe that an active ingredient can lose its impact or become less safe if used in isolation from the rest of the plant. Herbal medicine practitioners, also says that the effect of the whole plant is higher than its parts. Benefits of Herbal Products 1. Reduces the...
Wings, by the name, the very next thing that comes to our mind is "Fly." Well, when you have got the wings you can just go flying about as light as a feather. The same notion is presented with Faran Imam's backpack company- Wings. They provide their customers with...